MERIC NEWS LETTER

Valentine's Day Forecast & Fun Facts
Cupid is back in business this Valentine's Day when gift giving is predicted to rise by 7.0 percent nationally. Retail sales for Valentine's Day spending in the U.S. is expected to total $18.9 billion. Consumers are planning to spend an average of $142.31 nationally while Midwest consumers plan to spend $118.66. According to the National Retail Federation (NRF), this Valentine's Day couples are eager to shower their loved ones with jewelry, candy, flowers and a special night out. MERIC has put together some fun facts and figures about this holiday to share with your loved ones.

Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

Fun Facts

496 A.D.
The year Pope Gelasius declared February 14th as Valentine's Day..

Esther Howland
The American who first began to mass-produce Valentine's Day cards in the 1840s.

Janet Dailey
The number one Romance novelist in the world lives in Branson, Missouri.

Springfield, Mo
Amazon online ranks Springfield, Mo 15th for Most Romantic Cities in the United States.

39
The estimated number of chocolate and non-chocolate candy manufacturers in Missouri in 2014.

Cherry MashCherry Mash
The third oldest candy bar in the nation is manufactured in St. Joseph, Mo by the Chase Candy Company. The company began making candy in 1876.

Rosebud, Missouri

Missouri's most romantic-sounding city.

24.3
The number of pounds of candy consumed by each person per year in the Nation.

Candy

The number one gift Midwesterners plan to give on Valentine's Day in 2015
.

4.8 Billion
The estimated amount that will be spent nationally for 2015 Valentine's Day jewelry purchases.

$27.11
The average amount Midwesterners plan to spend on an evening out with their loved one on Valentine's Day
.

2.1 Billion
The estimated amount that will be spent nationally for 2015 Valentine's Day flower purchases.

Twice
Men are forecasted to spend twice the amount ($190.53) on gifts than the average women ($96.58) nationally.

Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player


       Midwest Valentine's Day Spending Forecast


NRF’s Prosper Insights and Analytics Survey reported that Midwest consumers are planning to $118.66 less than last year but 20% increrase from 2008. Midwest consumers, which include Missouri plan to purchase traditional items for Valentine's Day, such as a greeting card (52.7%), candy (53.8%), Flowers (33.5%), an evening out (36.9%), clothing (15.7%), jewelry (17.2%)and gift card/certificate (13.5%).

What Midest Consumers Plan to Give on Valentine's Day 2013 Chart

                  *The sum of the totals may be greater than 100

Midwest consumers plan to spend the majority of their Valentine's Day budget on their spouse or significant other ($58.93). Midwesterners will also spend on other family members ($20.66), children's classmates ($3.21), pets ($4.97), and co-workers ($3.38).

2013 Midwest Valentine's Day Spending Per Person Chart

 

Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

Source: National Retail Federation, Prosper Insights & Analytics,
InfoUSA, US Census Bureau
http://www.cherrymash.com/candy/cherry-mash/

 LINE


Contact Us                                                       MERIC Home