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Honoring Mothers on Mother's Day with MERIC's Fun Facts and Spending Forecast

Mother and DaughterAccording to the National Retail Federation Prosper Insights and Analytics, this year mothers will be showered with gift cards, brunch and apparel items. Mother's Day spending is expected to reach $21.2 billion dollars nationwide with the average Midwesterner spending $138.84. MERIC has gathered some facts and figures about how mothers will be honored on their special day.

Mother's Day Facts and Figures

William and Emma
The most popular baby names in Missouri.

1914
The year Congress designated the second Sunday in May to honor mothers.

Mother's Day Greeting CardGreeting Card
Eight in ten Midwesterners plan to purchase a card for Mother's Day.

Second
Mother's Day is the second biggest retail spending holiday in the United States, according the the National Retail Federation.

299
The number of fine jewelry stores in Missouri (NAICS 448310).

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65.5

Percent of Midwesterners, including Missourians, who plan to purchase flowers for Mother's Day this year.

303
The number of florists in Missouri in 2014 (NAICS 453110) where flowers may be purchased. Flowers may also be purchased at grocery stores, supermarkets, and nursery and garden centers.

Midwest Mother's Day Spending Plans
Jewelry purchases ($26.05) are the most expensive way Midwesterner's plan to honor their mothers on Mother's Day. A special outing, flowers, and gift certificates are also popular spending options.

$21.2 Billion
The number of dollars Americans 18 years and older plan to spend on Mother's Day this year.

$138.64
The amount each Midwesterner, including Missourians, plan to spend on Mother's Day this year.

Mother's Day Chart 2015

Sources:
U.S. Census Bureau
National Retail Federation
Prosper Insights and Analytics

Social Security Administration


 

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